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What are the different types of digital marketing?  In the previous blog, we discussed what digital marketing is, and its two categories. Indeed digital marketing is an irrefutable topic for discussion in this day and age. As more and more companies, brands and individuals alike included digital marketing in their strategy, it has evolved into…

The advent of digital marketing What is digital marketing? Unless you have been living under a rock, you may have heard the term digital marketing at work, from your friends and even family members. According to Google Keyword Planner, there was an average of 823,000 searches made per month globally for the keyword “digital marketing”,…